Responsible for driving all the marketing benefits and initiatives with the partners and internal partner and cross functional teams. Continuous review and governance of all these marketing benefits to drive enhancements and achieve marketing excellence.
One of the key responsibilities will be to execute Market Development Funds (MDF) end to end with partners. Provide support with planning, execution, governance and performance analysis for MDF.
Develop and execute all the external (partners) and internal communications for the Programme related initiatives. Develop a communication plan to provide timely and regular updates to partners and internal partner teams.
Support regional and internal GPG team with design, messaging and development of various programme, product and marketing related collaterals and assets.
Manage the content and messaging of partner portal along with the assets on the digital library within the portal. Ensure that the content is up to date and organised so that it is easily discoverable.
Responsible for ensuring that the brand guidelines are up to date and is being adhered to in every aspect of the partner engagement as outlined in the document.
Work closely with cross functional teams like brand desk, Legal, Corporate Comms, Creative services, digital desk, product marketing, IT and partner support, regional sales, marketing and GPG teams for effective and efficient of the above-mentioned activities